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πŸ’‘πŸŽ Create a Mini Offer That Sells

Turn your ideas into a small product that your email leads want to buy

Lesson 6 - of 10

Build Your First Mini Offer
Progress: 6 of 10

Steps to Create Your Mini Offer

Lesson 6 shows you how to turn your ideas into a small, compelling product your leads will want to buy. This could be a short guide, template, mini-course, or tool that solves a specific problem for your audience.

Why Mini Offers Work

Mini offers are low-risk, high-value products that help build trust, generate quick revenue, and warm up your leads for bigger offers. They're simple, actionable, and focused on a single outcome.

Use ChatGPT to Accelerate

ChatGPT can help you brainstorm product ideas, create content, write product descriptions, and even craft email copy for promotions β€” saving you hours while keeping quality high.

Step 1: Identify a Problem

Choose a **specific problem** your audience struggles with. The more clearly defined the problem, the more your solution will be seen as valuable and relevant.

Pro Tip: Look through your email questions, social media comments, or forum discussions to find recurring pain points your audience is expressing.

Step 2: Provide a Quick Solution

Create a small product that delivers results **quickly and efficiently**. It should be actionable, easy to consume, and focused on solving the one problem you identified.

Example: If your audience struggles with writing email subject lines, your mini offer could be a PDF with 50 tested, high-converting subject line templates.

Step 3: Price It Right

Set a low-cost price, typically **$7–$27**, so new leads can purchase without hesitation. Remember, mini offers are about volume, trust, and providing quick value rather than maximizing profit per sale.

Pro Tip: Test pricing at different points to see what maximizes both sales and perceived value. Offer discounts or bonuses for early buyers.

Step 4: Design Your Offer

Make your mini offer look professional. Format it as a PDF, video, or simple course page. Include clear instructions, visuals, and make it easy for your audience to consume quickly.

Design Tip: Even a simple layout can feel professional with clean fonts, headers, and a branded color scheme.

Step 5: Launch and Test

  • Offer your mini product first to your email list to gather feedback.
  • Test different headlines, descriptions, and pricing points.
  • Refine the offer based on results before promoting widely.
Extra Tips:
  • Keep it simple and actionable β€” avoid overcomplicating the product.
  • Include bonuses or templates to increase perceived value.
  • Use ChatGPT to write compelling descriptions and promotional emails quickly.
  • Gather testimonials from early users to boost credibility.

πŸ’‘ Congratulations! Lesson 7 will teach you how to set up upsells and maximize revenue from your mini offers.

List 5–10 recurring problems your audience faces. Prioritize the ones you can solve quickly with a mini offer.
Decide the format (PDF, video, template) and outline the steps to solve the problem in 5–15 minutes of consumption.
Choose a price point, design the layout professionally, and add any bonus templates or tips to increase value.
Offer it to your email list, gather feedback, and tweak headlines, description, or layout before wider promotion.
Step Action
1 Identify a common problem your audience faces
2 Create a quick, actionable solution (PDF, video, template)
3 Price it affordably ($7–$27)
4 Design a professional layout and include instructions
5 Launch to your email list and gather feedback

βœ… Follow this blueprint to create a mini offer that engages leads, provides value, and drives sales efficiently.

πŸ’¬ Dear Member,
This space is yours to share ideas, ask questions, or reflect on what you’re learning. Every comment helps you deepen your understanding and supports your fellow members. Don’t hesitate β€” your insight could spark a great discussion or help someone else see things in a new way.

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